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Today's diverse consumers (Boomers, Gen X, Gen Y, African-Americans, Asian-Americans, Gay-Lesbian-Bisexual-Transgendered consumers, and women) are looking for more than just talk. They want companies that are an authentic part of their niche community with long-term commitment. They are savvy and skeptical, and they are tired of spin. That me Read More

New CAN-SPAM rules from the FTC regarding email marketing: 1) An e-mail recipient cannot be required to pay a fee... 2) The definition of “sender” was modified... 3) A “sender” of commercial e-mail can include an accurately-registered post office box or private mailbox... 4) A definition of the term “person” was added... Read More

Jeff Bezos recently highlighted, Animoto, a great self-service video creation site. As a former TV commercial director and still photographer I can relate to what Jeff is saying -- in the old days it took dozens of hours in an expensive post-production studio to create even the simplest video from collections of stills. Animoto can do it in a Read More

Picture this: you get to work on time (because you've followed a well-thought-out morning routine!), you have fresh coffee just the way you like it, your computer is completely booted up and ready to get some work done, and you look over to see your neatly stacked pile of projects for the day—already prioritized because you've mastered your paper Read More

You know about backing up files at work, but when you get home it is easy to overlook the home computer, which in so many cases has insinuated itself into household routines. You come home, you check your email. You need to write a quick thank you to a friend, you run to the computer to pull up her address. You want to keep up with your nieces and Read More

Do you know of someone who is always being told to “get organized” so that he or she will show up on time, manage to find things, and get more done? Stress affects many people as they strive to cope with multiple daily tasks and events. However lack of time is not the only factor in struggling with time management skills... Read More

We want to continually increase productivity and are always looking at ways to work more efficiently so that we “find” more time. When we are accomplishing more, there actually ends up being more time for us to enjoy life. Unfortunately, we sometimes make mistakes that lower our productivity. Here is a list of 8 things unproductive people do: Read More

An ideal scenario for increased productivity would be to approach your desk every day with your work already prioritized and your schedule set up so that you have a block of time marked off for uninterrupted work. There would be nothing on the desk to divert your attention while you are working. Your sole focus would be on the current project. Read More

You may have noticed that at the bottom of each of bizSugar's story pages, we now have a “Related Forum Posts” area. Based on keywords from each article, those links will take you to related forum posts from EvanCarmichael.com. Read More

Incorporating mis-spelled words into your keyword optimization is a smart and free online marketing tactic - especially in a slump marketing strategy. How much do you worry about misspellings when you are searching on Google? My guess is "Not much." -- and you aren't alone -- especially since Google added the "Did you mean:" red questi Read More