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Economic pay-out is a key goal for self-employment. Beyond this, there are some essential and existential personal drivers that dictate, to a deeper degree, how trade-offs, choices and decisions are made. They determine the level of effort we are willing to apply and the eventual success we attain. Read More

Having a hard time landing new clients? Utilize the SWOT analysis to identify key areas to focus on closing the sale. Read More

It’s hard to get your site to appear in Google’s search results, and it’s especially a problem that most people face when newly starting a website. It’s important to get there somehow, because that will determine whether or not people will get to see your site. SEO (search engine optimization) is t Read More

A reader asked: "Do you have any suggestions for entrepreneurial/startup podcasts I should listen to while traveling over the long Thanksgiving weekend?" I do actually, and I'll do you one better. Here are 50 great podcasts for entrepreneurs, sorted alphabetically. Read More

There's still time to create a holiday marketing campaign! Using Facebook as your tool, here are 5 quick-to-implement holiday marketing ideas. Read More

Have questions about small business taxes? Need a quick tutorial in any aspect of business taxes? Perhaps all you want is a reminder of key tax dates and deadlines?

IRS.gov is a resource-rich site home to numerous online tools designed specifically for small business owners and the sel Read More

We’re proud to announce the winners of
BizSugar’s “Rock Your Biz” contest and we thank the community for
its participation! Read More

Today's podcast is about the importance of a social media calendar for individuals and organizations. I have also provides a social media calendar template that Jay Levinson and I developed for Guerrilla Social Media Marketing. Have a listen, download the sample social media calendar and then let m Read More