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Are you using Twitter to market your business? Wondering how to improve your results? Here's five simple ways you can expand your presence and grow a loyal following through Twitter...starting today! Read More

It isn't what you sell that makes customers pick you over the competition, it's what you're known for. Your brand. What your brand represents sets you apart. Read More

The growth of digital coupons has revolutionized how people interact with coupons. There is no longer a need to print your coupon and bring it to the store as digital coupons are becoming commonplace. Read More

What is adaptive content — and is it only for the big guys? Adaptive content meets your customer where they are, and ANY business can learn to do that. Read More

If you wait till fall to create your seasonal marketing plan, you've already missed out on sales. Create it now for bigger, better, much jollier results. Read More

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. People cite sources like this BusinessWeek story a while back “Real Entrepreneurs Don’t Write Business Plans,” or even Read More

For e-commerce sites, 404 page plays a huge role: it should hook the visitor not to let him go away from the wrong page. Thus, there are many options you could use for your 404 page. Read More

Productivity isn’t just about getting your staff to use their time more wisely.
Office productivity can also be about the technology the members of your team have at their disposal.
For example, does your staff use mobile technology effectively so team members can stay in touch with each other an Read More