BizSugar.com › Startups › 5 Startup Steps That Prove You Are Ready To Execute

As a mentor to startups and new entrepreneurs, I continue to hear the refrain that business plans are no longer required for a new startup, since investors never read them anyway. People cite sources like this BusinessWeek story a while back “Real Entrepreneurs Don’t Write Business Plans,” or even my own article on this subject, “10 Reasons Not To Write A Business Plan First.”