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Instagram is a great platform for creating deeper relationships with your customers, connecting with like-minded creators, and creating a dynamic visual feed. But doing it well can be a challenge.

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For your small business to be No. 1 when it comes to customer service, each customer experience must be exceptional. Providing exceptional customer experiences, will help you stand out with customers. Follow these 7 Rules for success. Read More

Strategies for change must be top of mind for every small business owner passionate about success. Be alert, be aware, be strategic. Success will come.
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When it comes to work-related emails, most everyone would agree that less is more. The sad reality is that Americans are dealing with more work related email, both in the office and out of the office. This according to new survey data from email marketing service provider Reachmail. Read More

Social platforms are always switching things up on you - just when you think you've got your strategy all set, they release an update that throws everything out of whack, and has you scrambling to catch up.

This is particularly evident in their optimal image dimensions. Facebook's Page dimension Read More

In a survey of 202 respondents, primarily composing of B2B and hybrid B2B companies, Influtive and Konye Marketing discovered that customer marketing has become an integral marketing strategy and that it is on the rise. Businesses are no longer solely focused on bringing new customers they are tryi Read More

But what I did have was ambition and a dream. I knew I wanted something more from life; I knew it could be done. I just didn’t know how to get there. I knew that if I could control my time, push myself to where I want to go, I’ll be able to get there, even if I didn’t know how. Read More

Facebook has long been a marketing boon in the B2C arena, allowing brands to effectively reach out and connect with their customers directly, gathering data and insight and signaling which users - read as "influencers" - are worth a closer look. In B2B, communications are less informal as a general Read More

Everything old is new again, and such is the case with pixel art. That two-dimensional, deliberately low-res style associated with 8- and 16-bit video games has found a second life among retro enthusiasts, independent game developers, and graphic designers. We look at some of the best open-source a Read More

How we talk about data has changed to include terms such as “fog analytics,” “edge analytics,” and the “four Vs.” As data collection and data storage become more automated, the daily tasks we undertake to run our businesses more efficiently have become more automated as well. Data can help... Read More