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The most skilled marketers still have trouble positioning their own businesses.

Why?

It’s difficult to objectively look at your own work, but unless you do — and communicate the special benefits you offer — you won’t stand out from competitors. Read More

Tapfiliate is cloud-based affiliate tracking software. It enables you to create, track and optimize your affiliate marketing programs. Read More

These are all pieces of advice which are readily shared, but they’re nonetheless vital to grasp in creating a business which runs efficiently.
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Do you use Facebook Events for business or networking?

Are you confused by some of the features and functions of Facebook Events?

In this article, you’ll discover answers to 10 questions marketers ask about creating, promoting, and managing successful Facebook events. Read More

Facebook is rolling out the ability for app publishers to include Facebook ads in their ad auctions.

This process is facilitated by a technology called header bidding which was introduced last year. Read More

I’m passionate about growing businesses. Over the past 8 years, I’ve been able to work with some great entrepreneurs and teams as a growth hacker, consultant, and now, founder of growth agency Polaris Growth. In that time, I’ve seen many companies grow exponentially and many entrepreneurs stall and Read More

Content discovery platform StumbleUpon is shutting down on June 30th, after 16 years in operation.

Launched in 2002, before the days of Facebook and Twitter, StumbleUpon was how many web users ‘stumbled’ on new content they weren’t directly searching for. Read More

We’ve all heard the term “less is more”. And we’ve been told this applies for landing pages too. I.e. your forms should be short and only ask for only the bare minimum of required information if you want to convert. Read More

Make your customers happy, and keep them paying the subscription. This guide will teach you how to stop users abandoning your software before they’ve seen how awesome it is. Read More

Google has published an article about shopping related keywords. The article relates that a growing trend with mobile consumers is in the use of three new kinds of shopping keywords. Read More