Web analytics fascinate me. I can spend hours looking at trends in visitors, referring sources and content. It helps me set and achieve goals and identify popular content so I can create more. But, it always leaves me wanting more. Especially when it comes to Google and social media, which are always at the top of our referring sources list. Unfor
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Turn Web Analytics Into Valuable Prospect Data
Posted by mona19 under MarketingFrom http://blog.reachforce.com 5655 days ago
Social Media Link Building: From Fantasy to Reality
Posted by mona19 under MarketingFrom http://searchenginewatch.com 5655 days ago
One of the most important tenets of link building is establishing the authority of your site through content and tools. One outstanding example of this is Citizen Sports Network. The company originally started by operating a site known as PROTRADE.
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Do we need to incentivise participation in online communities?
Posted by mona19 under MarketingFrom http://www.thecustomercollective.com 5656 days ago
When we are building and managing online communities we want people to take part in the social context. The communities are not market-based transactions, but social environments. Monetary incentives (or equivalents) will only go to create an environment at odds with this. That's why we tend not to incentivise participation in our online communiti
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6 Habits of Highly Effective Salespeople
Posted by mona19 under SalesFrom http://www.timesofleadgeneration.com 5656 days ago
For a while now we have been focusing a bit more on the marketing side of our B2B Marketing and Sales Tips. Here are a few great sales tips from Brian McRae, Market Development Manager at ReachForce.
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The Vital Importance of Links
Posted by mona19 under MarketingFrom http://www.chrisbrogan.com 5656 days ago
Search is a very important part of online communication. I know you don't normally think of it that way, but think about it for a moment. When you ask Google for something, it's a query and a response. It's a communications path. Think now like a marketer. Every communication is a chance to build a business relationship (or a nonprofit relationshi
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Maintaining Your Company's Image in the SERPs
Posted by mona19 under MarketingFrom http://searchenginewatch.com 5656 days ago
All large companies suffer from bad press. Many times, these articles are incorrect, one-sided, or an attempt to damage the top player in a market. If a significant publisher posts such an article, it can end up near the top of the search results for that company.
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5 Things Good Agencies Do (And one they don't.)
Posted by mona19 under MarketingFrom http://altitudebranding.com 5657 days ago
In my estimation, not entirely. In fact, I'm not a big fan of blanket generalizations of any kind. I spent over a decade in both corporate and non-profit marketing, and I've worked with my share of agencies (good and bad). So let me explain what I think a Good Agency of any stripe - PR, marketing, web, and yes, social media - can do for a company.
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Getting To Know International PPC Markets
Posted by mona19 under MarketingFrom http://searchengineland.com 5657 days ago
We're all pretty familiar with the well reported search landscape of the US/UK. But, in other parts of the world, the search engine landscape is very different. In this article, I'll focus on China, Japan and Russia. The goal of this article is to present PPC opportunities in counties that are not Google-centric and provide numbers associated with
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Think of Your Blog as a Delicious Milkshake..
Posted by mona19 under MarketingFrom http://www.timesofleadgeneration.com 5657 days ago
How much time would you say you spend actually reading blogs? As much as many of us would LOVE to be able to sit down and read through our favorite blogs, it's simply impossible at times. That being said, people who have subscriptions to various blogs tend to scan versus actually read the blog. It's simply a known fact about the blogosphere. So, r
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The Secret Influence of Search Behavior
Posted by mona19 under Online MarketingFrom http://searchengineland.com 5658 days ago
The Internet. How? By making more information available online, our habits are changing. We're teaching one another new tricks and evolving together. We're sharing more stories by way of social networking. We're learning new ways for doing the same old things. We're willing to be talked into most anything, especially if we read it on the web, i
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