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An aim for nearly every business out there is to grow and expand into a global phenomenon. Of course, while nearly every business does grow, international growth may prove to be a little bit more of a reach. However, growth is still the aim of the game in the business world.

There are many myths Read More

Of course: Your level of service, the quality of experience you offer and many other emotion-driven factors come into play...
But pricing has massive psychological impact.

Ignore this critical aspect of business at your peril.

Pricing affects immediate AND longer-term opinions formed around Read More

If you’re ready to make your business more successful than it was the year before, it’s time to embrace the power of implementing institutional changes.

There are multiple changes that a business owner might make to ensure that the company is undergoing shifts that promote growth and expansion. Read More

Social media is everywhere. After Facebook, Twitter, Instagram and others spent the better part of the millennium rising at meteoric rates, users have recently started to abandon social media accounts, opting for a single account, or no social media at all.

Users who took social media seriously Read More

Even if the trend begins to slow down — we’re still talking trillions in e-commerce global online sales each year.

Mobile shopping is now the norm. Customers typically conduct research on multiple devices before making the final purchase. These customer journeys may span weeks or months.

So, Read More

Whether you need to manage affiliate links or wish to be visible on search engines, here are the top 15 WordPress plugins you must know about as an affiliate marketer. Read More

Ryan Biddulph is a popular writer and blogger today, but he started as a nobody a few years ago.

He did learn a few valuable lessons early on in his career that may smooth your blogging journey, if you are a new or struggling blogger. Read More

Most people have procrastinated at some point in their work lives. Whether they were masters of procrastination in college or they’ve only recently started to feel tempted into putting off work, they can use this time in a productive fashion. You might be shocked to hear that procrastination can ac Read More

Understanding the psychology behind consumer behaviors, emotions and tendencies is a super-powerful technic on the road to achieving and maintaining customer loyalty.

Apply these 6 super-psychological triggers to maximize customer retention. Read More

Anyone who's been in the business-to-business (B2B) space for any amount of time knows that, depending on the product or service you're selling, sales cycles can range from days to years. Anything marketers and salespeople can do to expedite decision-making without pressuring prospects too much can Read More