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Good article - a lot of business owners (myself included) have a bad tendency to focus on the short term without doing enough planning or foresight to make sure their strategies are viable. This article goes into what to look out for, and how to plan ahead better. Read More

One of the biggest things I and my team struggle with is coming up with unique, worthwhile content. I liked this blog a lot for boiling down the big problems facing a lot of content marketing strategies, and for detailing what can be down to really turn around your marketing plans. Read More

When you work hard on a product, you want to ensure the safety that its patent is protected. Here is a summary of how to avoid legal pitfalls during the commercializing process of your technology. Read More

If you're still using direct mailing for your marketing efforts, which I assume most of us are, then this article is good read. A straight forward approach to assigning value (and variance) to your expectation and risk. Read More

New trends are emerging which business owners and leaders need to know about...and grasp. These new trends encompass technology, workforce management, scheduling, and more. Read More

True to the title, this article describes how to better...entice your customers your way with deeper content marketing strategies and a knowledge of how to appeal to your audience. Better yet, it even works in a ton of references to the movie Groundhog Day, which makes the whole thing funnier (and Read More

Most small businesses can use extra capital every now and again for whatever business needs might come up. The problem is they don't always know where to get it or who to talk to. This short post details a few alternative solutions to finding capital, and what you can use each different one for. Read More

I think these days we need to keep seeing stories of inspirational women in business, and even if you're not a woman there's an awful lot of truth in these statements. Especially impressive are the quotes from business owners and executives that I was unaware had a strong female presence, such as t Read More

There are a number of email automation services available these days. Having personally used Mailchimp extensively, and dabbled with a few other platforms, I'm curious as to what these other options have to offer. Read More

A great collection of ideas, some obvious to any small business owner, but others are more inventive and unconventional. I would be surprised if you don't take at least one new idea away from this list. Read More