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The scientists have figured it out. Creativity can be quantified and isolated. It’s not just a burst of inspiration that can’t be captured. You can actually take active steps towards increasing your creative ability. How would you like to boost your creative juices by 200 percent or more with s Read More

The biggest exhibitor and the biggest hit at the Natural Products Expo West at the Anaheim Convention Center March 9-11 didn’t have a booth or push out product. I’m talking about Social Media. It was the main ingredient at the natural foods trade show. Read More

The 403(b) retirement plan is similar in many ways to the better-known 401(k). Read more about who is eligible for a 403b and what it is exactly. Read More

Branson seeks aid for young entrepreneurs to start their own business as an alternative to going to University. But how much do you actually need to start a business? Read More

On St Patrick’s Day we celebrate all things Irish. I interviewed Rick O'Shea of RTE’s “How to be Irish” and other nationalities about Irishness and why Enterprise Ireland recommends Ireland for Start-up businesses. Also includes an interview with a founder of start up business in Ireland Read More

Mobile conversion optimization is the way to do business going forward. Is your business on this train? Read More

The PR Verdict: "C" for the Brothers Trump. Apologies don't work unless you mean it, a clarifying statement was the best way to go.
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Now that its paperwork has been filed with the SEC, Facebook is gearing up for what will undoubtedly be the biggest IPO the tech world has seen since rival Google went public back in 2004. It is a development that Read More

“She’s so dull, rip her to shreds” is a line from a Blondie song.

The same sentiment is seen in the many tomes and articles that tell you how banal boring, and off-base your marketing is and how to fix it.

A classic work in this genre is “Your Marketing Sucks” by Mark Stevens. As his book’s b Read More