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Many small business owners decide to try their hand at PPC marketing through Google Adwords, most of them end up disappointed at the conversion rate. If your small business is making this one costly mistake it could be the reason for your poor ROI. Read More

In episode three of the Lo Cost Marketing Podcast I interview the creator of the CommentLuv plugin, designed by software developer Andy Bailey Read More

The power of Facebook for brands is huge, with followings growing more and more. But is there a chance Facebook will just become a huge, social magazine filled with advertising? Read More

Twitter spam sucks! I started making a list of all of the different twitter messages that are all fake spammers. It can be one of the most annoying things and often causes me to not see a message or hardly use the DM feature on twitter due to it. Hopefully it will be stopped but check out the list Read More

The article gives a perfect solution about selling affiliate products and how it is considered to be waste of time. Read More

Being audited sucks.

Simple.

Here are a few simple steps to take to avoid it! Read More

As much as many of us would love for it to happen, the paperless office and paperless marketing are still far from reality.

Why? Simple. We still haven't developed a technology that matches good old pulp and ink.

Here're 3 reasons why successful businesses still go with printed materials Read More

A marketing strategy won’t come into full circle without the proper corporate identity and branding implemented on all your promotional tools. Think of your branding as means to get into the consciousness of your target audiences. By consistently applying the Read More

Sales people don't like the routine! We do different things every day. Each situation is different, each call is different. There's huge variability in our jobs --- or so we like to think. But is it really true? Is it really true that we can't plan our days, that there aren't some standard practice Read More