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Steve Roller shows freelancers how to tell when an opportunity is worth acting on, and whether or not they have the skills, network, or capital to make it happen. Read More

I probably knew as much about the craft as 90% of working copywriters out there.

But I didn't have a single client. I didn't have a niche. And I had no idea how to market myself, price my services, or write a proposal. I didn't even have a business card, much less a website. Read More

This week has been all about re-launching your business. We started out by making that first decision to specialize. Then we went over 12 marketing ideas to get clients and a simple strategy to get the ball rolling.

Winston Churchill once said, "Strategy is all very well, but it pays to give tho Read More

As you might expect, or have already experienced, having a system to keep track of assets can give you piece of mind as a business owner. Here are three additional reasons your small business needs an asset tracking solution now. Read More

A business website is a marketing machine. A small business website talks directly to your current and prospective customers. You do this every time you talk on the phone, email and meet someone in person. Your website automates this process. How do you plan the perfect website for your business? Read More

By increasing employee engagement you can improve business results significantly. How can one measure drivers of employees engagement and improve their performance? Read More

Some aspiring entrepreneurs are so desperate for funding, or naïve, that they ignore the obvious signs of scams and rip-offs on the Internet, praying for a windfall. One would think that with all the sad stories and tools published over the past twenty years, this problem would be behind us. But pe Read More

Most of us remember the early days of blogging. For a few years, it seemed like we could post our every waking thought and someone, somewhere would be interested. Read More

Google has decided to hide all search keyword data from marketers. See what it means for your small business. Read More