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Gatekeepers can block or pave your way to sales success. Rather than looking to marginalize them or go around them, learn how to get them to work with you to meet their objectives and yours. Read More

A survey from Manta gathered insights from more than 1,200 SMBs and found out that those who invested on SMM campaigns in 2012, only 40 percent saw a ROI. Read More

There are many facts out there campaigners need to maul-over before launching a project. Here’s another one to add to the list: According to Kickstarter, 50% of projects with a compelling crowdfunding video receive funding, whereas 30-35% of projects without a video obtain financial support. This i Read More

There are hundreds of active portals online, but only a handful of which show equity-crowdfunding potential. Of these platforms, we’ve compiled a list of the top five equity-crowdfunding websites to take notice of as 2014 approaches. Read More

Remember, it isn’t necessarily about offering the most expensive or elaborate incentive, but something that is intrinsically valuable and reminiscent of your campaign. Be specific and be creative, as originality is what funders look for. Read More

Not knowing how to communicate effectively can cripple your business. Improve your communication skills by recognizing and fixing the problem. Read More

In this article, I share my favorite tools for discovering what's hot today. These buzz niches and trending topics are great money makers with the right system in place... Read More

We all want sales reps. We want people hitting the streets for us, talking to potential vendors (or clients depending on our industry). We want teams of hustlers out there promoting our goods and services for us, partly because they love our product, and partly because they stand to generate some Read More

It starts with the odd comment from your spouse about your love affair with your Samsung, or possibly it’s the realization that you tuned out for an entire hour during a board room meeting. For others it’s worse – an overwhelming feeling of guilt or anxiety for not being social enough online. Fits Read More