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It is hard to climb to the top in the retail environment. It is an environment where identity is a key role in the success of a product, which again highlights why design and packaging, is such an important factor. Read More

Allowing pets into a business is a decision that, while it may seem daunting, can actually increase productivity and sales with minimal actual investment. Read More

I’m sure you have heard about the Law Of Attraction, but do you know how it works?.
The caveat about this law is that you attract to your life what you give your energy to and what you focus on. Read More

Copywriting refers to writing copy that has the sole purpose of advertising or marketing a product, service, person or business.

Sales pages, email marketing materials, product pages, flyers and printed ads are all types of copywriting and they all have that one single goal in common – to sell, Read More

See that post? See those Comments? See Engagement by the author? No? See any reason to trust him? Right. And that's the end of Influency. Read More

As a business owner, you should know that an angry and upset customer whose problem was solved is more than likely to become a brand advocate for your business. Therefore, if you care about your startup's online reputation, you should be monitoring your brand name in search results. Read More

Photos on Facebook generate 53% more Likes than the average post. Learn how to use images to improve your social media marketing >> Read More

I see organizations holding more and more meetings. These are not only weekly or daily meetings, but also morning and evening meetings. I think we could all agree that communication is not greatly improved as the volume of meetings increase. This is because if people are poor communicators, it tend Read More

Many business owners, more than one would think, are under the mistaken impression that the government will give them free money if they know how to ask for it. While Federal grants are tough, there are many programs that actually do exist that can assist small business owners in their search for c Read More