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There is consistent research available that states someone needs to see your brand seven (yes, 7) times before they remember it. In simple terms that means you need to get your brand in front of people frequently. How? Read More

I’ve taken classes in leadership, conflict management and a whole host of related topics. But the most valuable leadership experience I’ve had are nowhere near official. Read More

Many businesses and bloggers have now spearheaded campaigns to improve their social media presence to capitalize off the online communities. Read More

A combination of these apps can make the iPad the perfect business companion that is easy to use and carry and complete all tasks required for business Read More

I’ve published ebooks before, usually for a set price, but this was a very different experience. In short, I learned quite about what to expect in terms of a response from these ebooks. Read More

Many have been asking me to write about understanding media planning and buying. To be honest, this was something I never planned on writing about because it is the aspect of advertising I least liked. It is a very technical job and being primarily a creative person, looking at excel sheets avalanc Read More

The internet is open to all and publicly available. All can contribute and all can read. You can never be sure on the Internet that what you are reading is a fact or correct. The only real way is trial and error... Read More

Search engine optimization (SEO) is a popular tool used to drive business to a web page. In this article we look at 4 Steps to make your SEO better. Read More

ProFounder is a website that helps entrepreneurs and small businesses solicit and receive investments from their own network. Call it “community-based crowdfunding.” While similar websites focus on donations, Mauriello said ProFounder is unique in its focus on crowdfunding investments for for-profi Read More