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“Scope creep” (or feature creep) is an insidious disease that kills more good startups than any other, especially high-tech ones, and yet most founders (who may be the cause) never even see it happening. This term refers to the penchant to add just one more feature to the product or service before Read More
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To fill the bubble tea void in Issaquah, Chinh Vo created a unique family-friendly Bubble Shack in 2006. But like many others, the shop has been challenged by the downturn.

Its solution is a story of tapioca pearls meets pearl necklaces: A struggling bubble tea shop diversifies its clientele by Read More
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Are your employees ready to mutiny? Despite national unemployment hovering around 9 percent, they might be, according to a new study by global consulting firm Mercer LLC reported by the Wall Street Journal.
Read More
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Getting on TV is a fantastic way to drum up some free publicity for your business, but how does one go about getting on TV? Sending in a press release? Cold calling? Emailing? Writing letters? I haven’t been on TV yet (but one day I’m going to be on the Today Show) so I went out and asked some busi Read More
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I generally don't like to speak in absolutes - especially when it comes down to starting and operating a successful online business. there's a lot that goes into a successful business and many different aspects of the site, the marketing, operations, logistics etc can play crucial roles at differen Read More
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An ecommerce site could have thousands upon thousands of pages of products. Just look at the online shopping giant Amazon; they probably have millions of product pages. Ecommerce sites that only sell one kind of product (cameras, shoes, furniture, etc) might have fewer pages overall, but by no mean Read More
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Yes, we all know that content is king. However, for SEO purposes, the only content that is mighty enough to be called “King” is content that is also keyword rich. Read More
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“What you sow, so shall you ripe” is a famous phrase written in the holy Bible. If you believe in Bible then you must believe in this phrase as well. Selling a business represents the time when you no longer want to continue your business. Read More
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We all know the story. Almost all new restaurants fail soon after opening. Not every chef can have his own kitchen.

But, you endeavored. Your doors are open, your first few patrons have straggled in. Maybe your Opening Week was even a huge success. There’s a long road to hoe, however, and y Read More
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Social Media Plan Changes - I love social media, you love social media, but does social media love us back? Time to choose, are you the Rifle or the Shotgun? Read More
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