It’s impossible to discuss online marketing today without mentioning social media. Social media networking sites are where the people are. The numbers don’t lie. The most popular social networking sites have millions of users. Clearly, that’s where you want your brand to be as well. In addition, so Read More
How do you start building an online presence on social media sites such as Twitter, Facebook and LinkedIn? Here are 6 tips to help get you started. Read More
By Tim Berry. I believe in the business planning process as the secret to good management. And that’s as true with social media as with any other function in business.I’m recommending these three steps to manage your social media business activities using your business plan. Read More
Getting potential customers to remember and like a brand is a marketing art that is sometimes referred to as “sticky marketing.” Here are a few great suggestions for making any small business marketing efforts “stick” in the hearts and minds of potential customers.

1) Sticky Brand Name- Inst Read More
Regardless of how you say it or how often you do it, social media can be the biggest time-suck for anyone. This is especially true for marketers who have to spend time on the likes of Facebook, Twitter, Pinterest and Google+. Read More
With the growing popularity of multiple social media sites like Facebook, Twitter, LinkedIn, Pinterest, YouTube and Google+, how do businesses decide which social media sites will provide them with the biggest return on their time and money investment for marketing their brand?

Here’s a simple c Read More
As a , it's important to moderate your blog and let others comment. This leads to more engagement, dialogue and conversation in the social stream. Excellent ! Read More
Before you get hired for a job, you should expect to be Googled. HR coordinators and interviewers are not only looking for mentions of your name on the web in general, but they are also specifically seeking you out on social media sites. It is not uncommon for a potential employer to scroll through Read More
Gustavo, one of my partners at Your Web Department, suggested that I talk about Facebook from my perspective. What he meant by 'from my perspective' was as one of the oldsters out there. I'm north of 55 and I'm using Facebook and Twitter, etc. for business but that's not typical of my generation. A Read More
Editorial calendars have always had an important place in social media. But now that companies are morphing into social businesses and more people within the organization are getting involved with social media, editorial calendars have become an absolute necessity.

More social media outreach con Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!