Social networking is an extremely powerful marketing tool that companies should be taking advantage of, and they should be using their employees to do so.

Who better than your employees to assist with the social networking of the company? They are the experts and the voice of the company and industry. By allowing key employees to become involved with the social networking you are building brand awareness, managing your company’s image, expanding into new markets, creating potential business opportunities, inspiring and driving innovation, and increasing customer loyalty, among many more Read More
Google CEO Eric Schmidt fears that too much information is shared online, and predicts that people will one day change their name and reinvent themselves in order to escape their digital past. That point of view might be extreme, but it is true that social networking has forced us to more closely examine and redefine the concepts of privacy and identity Read More
Now that your organization has decided to partake in the social media conversation here are a few tips and precautions you should take. Read More
For any small business, understanding the marketing basics will enhance your online and offline efforts. You need to know what your 'secret sauce' is so that all your elements point towards this one, memorable key differentiator of yours Read More
Location based marketing has become very popular within the past year. Foursquare, Gowalla, and Brightkite, just to name a few, are well known applications that allow users to checkin to different places they visit and to explore their cities. Users have the option to leave comments at any venue they checkin to. Starting this week you can add Facebook to the bandwagon with their launch of Facebook Places Read More
Twitter can be a great way for you to promote your business, but should you follow everyone who follows you? Well no, but that doesn’t mean you should be a twitter snob and not follow anyone. There are lots of people on Twitter looking to consume the information you put out and vice versa, there are many people that can be a valuable resource for you. However, we need to determine who are really the legit people on twitter vs. the spammers or people that will add no value. Here are a few things that you can look at on twitter to decide if that person is worth a follow from you.
Question Of The Day:
How do you decide who to follow on Twitter Read More
A best preactice article teaching us how to make the best of LinkeIn groups.

LinkedIn Groups offers members the opportunity to set up forums for associations, industries, alumni or any centre of interest. Recent estimates suggest around 60 million current members. Read More
We all love Facebook! Not only individuals like it, but it is now preferred by professionals and is one of the best lead generation resources for your business. According to a study nearly 200 million people around the world are participating on Facebook and nearly 500,000 new people are on Facebook everyday Read More
Thinking of investing in social media but struggling to know where to start? According to a recent survey, 46% of small business owners said they wish they knew more about social media. And, while coming up with a social media strategy is one thing, it also helps to have a basic understanding of what each of the major social media sites can and can’t do for your small business and its customers. Here’s a quick 101 on how to best leverage the top three social networking sites – Twitter, Facebook, and LinkedIn Read More
Do you have an RSS feed on your blog? I didn’t think I needed one but lately I'm discovering some great ways to extend the influence of my blog and generate a lot of traffic to my website. Read this post to find out how an RSS feed can help you do the same. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!