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A jazz band is looking to gain exposure, so we are making a song available to download by partnering with a winery and using QR codes on the wine bottle. Read More

To read part 1, click here.
Cendrine Marrouat: How challenging is it for an unfunded startup like yours to successfully reach people online? In other words, how Read More

For those of you still using one email address for all aspects of their online communication, here are 9 reasons why you need to have multiple email addresses, and why it will simplify your life not complicate it. Read More

Local Search Resources Providing Information, Tips and Guides To Improve Your Local Campaign Including Who To Follow On Twitter Read More

Fake negative reviews are a huge headache for any business that is attacked. Will they be stopped? And how can you deal with this spam? Read More

In our previous posts, we talked about Choosing the Right Platfrom and Growing Your Community. Now we will discuss the critical step of nurturing that community that you have worked so hard to build. Read More

In the most basic of terms, all marketing efforts can be divided into two distinct camps: inbound and outbound. Outbound marketing includes traditional forms of marketing like print, radio, television, out-of-home, direct mail and so forth. These tactics are designed to interrupt a consumer’s life Read More

A great content marketing strategy needs to attack from all angles. The more pieces of content you can create and push across various platforms the more successful you’ll be. Don’t just limit your content marketing strategy to a blog posts and static articles. Get creative! Incorporate videos, info Read More

Ah, Sesame Street. A childhood favorite for many of us, it taught us our ABC’s and valuable lessons about diversity and conflict resolution. It also taught us that it’s OK to gobble down a bunch of cookies in one sitting. Well, not really, but that’s what Sesame Street’s Cookie Monster is best know Read More