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Online learning series kicks off with '5 Ways Nonprofits Can Get More Likes on Their Facebook Page': Understand a long-term strategic vision for using Facebook; master the 3 most important things nonprofits should be posting every day; discover 5 creative ways to increase the number of LIKES witho Read More
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Let’s face it, social media marketing is a complete and utter waste of time. Seriously. It will not work for you, unless…

You have a strong web presence
You know your audience
You have a content strategy

Yes, there is hope. There is a clear way forward in this sea of social chaos. It’s call Read More
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In the past decade buzz words and phrases like “Green”, “Eco Friendly” and “Environmentally Safe” have become commonplace in marketing. Now, the FTC is making sure you back those claims up. Read More
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Learning what SEO for small business owners is will help you to promote your company when you have a limited or no budget in promoting and marketing your business. But using SEO concepts (for online internet marketing) maybe the cheapest and easiest thing you do to get more customers and build a su Read More
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You have your company’s Twitter account set up and you’re constantly sending out tweets and following trends. So now what? In order for your social media endeavors to be successful, it’s best to have a plan in place to evaluate your Twitter reach. How do you determine how far your tweets are going Read More
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A great customer is not only someone who spends time and money at your business, but she also gives you a great review and refers your company to friends and family. How do you continue wooing existing customers to keep them loyal patrons? Here are three tips for creating the red carpet experience Read More
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The presidential debate sparks record-breaking comments on Twitter. But, I like to read what everyone has to say, if only to see on which side of the fence they stand. Read More
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The PR Verdict: “B” (Good Show) for IKEA and a brand remaining true to its liberal streak, but beware of starting something that could become a cultural flashpoint.
Read More
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The Quality Score is essential for digital marketers to understand because it helps determine how much you have to pay to receive a position in the “sponsored” area of the search engine results page. You can optimize your Quality Score to receive a higher position for a lower bid that your competit Read More
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Marketing automation is about creating a plan, then leveraging content and unique tool sets to allow marketers and sales professionals to be more effective. Read More
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Share your small business tips with the community!
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