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When we talk to our customers about marketing to military personnel, one of the things that we point out to them is how effectively the military community uses, well, communities. Read More

As time goes by more and more new avenues for promoting your business emerge: social media, webinars, youtube – but as we incorporate these new tools into the marketing arsenal, we don’t want to forget about some tried and true promotion options. One of those oldies but goodies is the oft forgotten Read More

The 2013 Nonprofit Engagement Data Management Study was based on survey responses from 244 nonprofit communications and fundraising professionals. Here are a handful of eye-opening results from the study—and what they mean for your organization. Read More

Trend 1: Mobile
Since those long lines to get that first iPhone years ago, mobile has been trending upward. It’s no longer optional; it needs to be a primary channel for online retailers who expect to grow. Sure, you may already know that. But what you may not be aware of are some of the latest st Read More

Is internet marketing important for my business? Only if you’re goal is to reach new customers and improve online sales by growing your business and increasing brand awareness. Read More

If the U.S. wants to choose a female Ambassador to Japan who will serve as a role model to inspire Japanese women to pursue careers and stick with them, a better choice might be a woman who has put in her time and worked her way up the ladder at the State Department. Read More

Small businesses benefit from press releases. Here are 6 reasons you should be using them right now! Read More

Start small, start simple, start social. As in, using social media. It’s easier, takes the pressure off and gives us the advantage of doing a little research on the person and their company before we ever have to open our mouths. One of the best places to practice social networking is on LinkedI Read More

Using Google Analytics to track traffic to your website is critical to your online marketing. Learn why and how to do so. Read More