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While marketers address an increasingly complex retail environment, compliance risks are on the rise for brand and consumer protection. The implications for brand damage are massive but violating local consumer protection laws could ruin your business. Read More

Every week I read at least one post that talks about how to be a better blogger. Sometimes the messages are consistent with each other and other times, they are polar opposites. The problem is that, like most professions, bloggers range from beginner to professional. Read More

This is what some people had to say about my writing skills. If you’re looking for a freelance writer, check Sylviane’s testimonial page. Read More

No one doubts the importance of relationships when it comes to sustained sales success and client retention. Where there is room for debate is in the sequence, which does come first, the sale or the relationship, can you have one without the other? Read More

Answering to the clients questions is usually related to sales people but somehow the calls transferred to the SEO guys for clients’ satisfaction or understanding their goals and answering them accordingly. It requires a quick and balanced answer for every question. When you work better, you must b Read More

There are many myths and misconceptions about SEO, and this post breaks down some of the 10 common misconceptions people have about SEO. SEO is a complex process that is constantly changing, due to search engine trends and updates, therefore many people have misconceptions about SEO that are no lon Read More

Blogs provide the best home base for your content marketing, social media and search optimization. In alignment with your business goals blogs are an effective tool for online marketing … Read More

In honor of Small Business Week 2013, running from June 16-22, LocalVox wants to give YOU the tools you need to grow your business. The following set of resources are available to you for free, and are part of the essential small business marketing toolbox that every small biz needs to succeed.
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Hipsters, Albums, Singles, and Influency:

Want control over your customers? Albums may be passe, in the music business OR when you market other content and media. Influency is how you manage that. Read More