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Anyone can create a simple listing on Yelp and be done with it. But, there are actually a lot of little details you can add as you go deeper and optimize your Yelp listing. The site gets 100 million visits per month, so it may just be worth it. Read More

This isn’t a typical self-help article. Regardless of what you do it’s hard to get to the top. Staying there is even more challenging. Being the best isn’t about what you do it’s how you manage yourself. Here’s a strategy to get you there and keep you at the top of the ladder. Read More

Who doesn’t like free things, really? And if you run a virtual business, then advertising and marketing you and your product is your #1 way to turn clients’ heads in your direction. Read More

How many times have you purchased a newspaper ad or direct mailer and saw little, if any results?

If you’re like many small business owner, the answer is “too many times”. So what’s going on here, is traditional advertising dead? Do you need to dump offline advertising and concentrate on your Read More

Do you cringe at the thought of marketing? Are you not sure where to get started, or how to make it effective? Here's a six step plan you can implement to tell others how you help them. Because really, that is all that marketing is, communicating the value you provide to those you're meant to serve Read More

Marketing and Sales have changed so much the 10 years, let alone 5! Brad Farris wrote this ebook to help small business owners improve their sales & marketing processes so they can close more deals. Read More

“You are in two businesses,” Joe Pulizzi says.

“You’re in the ‘whatever business you’re in’ business, and you’re in the media business.”

Greg Ng lives, breathes, sleeps, and eats this dichotomy.

But mostly, he eats. Read More

A side hustle or whatever you want to call it is essentially, a side business. Making time for a side business can be tough but here's how to make it work. Read More

I’ve been using PaySimple as my merchant service provider (aka: to collect credit card payments from clients) since Feb. 2013. I fell in love with them immediately upon signing up…. Read More