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“There's nothing so useless as doing efficiently that which should not be done at all" Peter Drucker Wise words we all must heed Read More

When she wrote to me about her company, Katie O'Neill stressed the fact that Kt Steppers is a Mom-owned business. She told me she loves being referred to as a "Mompreneur", and after reading her story, I can really appreciate why. Recently we've featured some mom-owned businesses on this blog, and I am loving all these inspiring stories from women who do it all, and then some Read More

Demonstrating value to a buyer is the starting point. To win sales and customers today, you need to be able to demonstrate and deliver impact for a buyer to take action Read More

Your business is booming, but you’re having trouble converting first-time customers into repeat clients. You need a marketing strategy that’s persuasive but not pushy; what your company needs is a successful email marketing plan Read More

Why is it that annoying songs and jingles stay in our minds? The answer has great implications in the world of business!

It's an irreverant and serious look at why the "pesky" wheel gets the business grease...with research to back it up Read More

When you first start out marketing your products or services you are grateful for those early customers. You may be in constant contact, reply quickly to emails and never forget to reply to their comments on your posts. As you build your business, get more customers it can be easy to forget the ones who supported you in the beginning. This is a mistake Read More

Got a great idea for a small business? Or maybe a world changing idea for a product or service large small that you're sure will become the next big thing? If you need funding for your idea, where do you start? How do you go about raising capital for your brilliant venture in order to make your dream a reality? Learn from a team that has already done it. Here is the story of one such entrepreneurial voyage... Read More

Following is a list of links to government contacts, assembled from Business.gov which provides information and resources that help small businesses comply with federal, state and local busines Read More

This isn’t the first time you’ve read about The Universal Language of Business on this blog. Doesn’t matter what they sell or what their SIC code is, ALL of your customers are in the money-making business. All sales reps must therefore learn how to communicate effectively using Finance, the universal language Read More