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Guest blogging can be very beneficial to all parties involved. The blog owner can effectively get relevant content for his or her blog without having to pay for it and the guest blogger has the opportunity to reach an entirely new audience, opening up chances to build up backlinks, add people to li Read More

Email deliverability is very important. As entrepreneur, you've to make sure that important messages are getting through and read by recipients.

If you’re frustrated by the lack of response of your email marketing campaign, possibly because your emails are snagged by spam filters, the following Read More

There is no one size fits all approach to social media or content marketing.

There is no single person, or piece of software, that can tabulate the odds of success doing things one-way versus another.

Sure, there are ‘best practices’ and patterns for what tends to work and what doesn’t, but r Read More

Rocky Barbanica and I visited Facebook’s headquarters today and interviewed a bunch of people for the book “Age of Context” that I’m writing with Shel Israel.

What’s the age of context? Five radically expanding technologies/data types... Read More

Getting people to your site is only half the battle. How you convert them to customers is the truly hard part. If you haven't asked yourself how visitors see your website, now's the time. Read More

He’s back! Superman has returned again in the new film “Man of Steel”. It can’t be easy for Warner Bros. to revamp the Superman brand every couple of years and yet they successfully have. “Man of Steel” is second only to “Iron Man 3” in first weekend box office revenue. So how do they do it? Read More

Ever notice how people love to point out problems but very seldom have any solutions? Even worse, if you have an original idea, well-meaning friends, family, and even colleagues and coworkers are quick to jump to the conclusion that it will never work, as supported by the 13 negative possibilities Read More

Negative comments on Facebook Business Pages are a common problem. By responding to these negative comments correctly, they don't have to hurt your business. Read More

If you’re an aspiring or new solopreneur, here’s an fun, easy exercise that should speed your branding process. Read More