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In this second post I thought it would be useful to share some benchmarks covering, On Target Earnings, call stats, and cookbooks depending on the sales model you choose. Using worked examples let's examine possible ratios and metrics worth targeting. Read More

Having a website for your business isn't enough to generate traffic. Social media can be a great tool to increase web traffic immediately. Learn how. Read More

It is official. WordPress.com started allowing bloggers to display Vine videos on their sites on Tuesday.
The six-second looping videos can be added in two ways Read More

Guest blogging can be very beneficial to all parties involved. The blog owner can effectively get relevant content for his or her blog without having to pay for it and the guest blogger has the opportunity to reach an entirely new audience, opening up chances to build up backlinks, add people to li Read More

Email deliverability is very important. As entrepreneur, you've to make sure that important messages are getting through and read by recipients.

If you’re frustrated by the lack of response of your email marketing campaign, possibly because your emails are snagged by spam filters, the following Read More

There is no one size fits all approach to social media or content marketing.

There is no single person, or piece of software, that can tabulate the odds of success doing things one-way versus another.

Sure, there are ‘best practices’ and patterns for what tends to work and what doesn’t, but r Read More

Rocky Barbanica and I visited Facebook’s headquarters today and interviewed a bunch of people for the book “Age of Context” that I’m writing with Shel Israel.

What’s the age of context? Five radically expanding technologies/data types... Read More

Getting people to your site is only half the battle. How you convert them to customers is the truly hard part. If you haven't asked yourself how visitors see your website, now's the time. Read More

He’s back! Superman has returned again in the new film “Man of Steel”. It can’t be easy for Warner Bros. to revamp the Superman brand every couple of years and yet they successfully have. “Man of Steel” is second only to “Iron Man 3” in first weekend box office revenue. So how do they do it? Read More