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Search engines and social media are both critical to your success online. These two mediums allow you to reach your target market, connect with your customers, and generate sales. Read More

By Mike Raia

Have you ever gotten an email from a company and, for a second, wondered if they were reading your thoughts? How did they know you were interested in that exact item or service? Weird. Have you ever signed up for a newsletter and find that you’re consistently interested in almost al Read More

Blogging started out as a hobby for many writers. In fact, the word “blog” comes from “weblog,” a sort of e-version of a Captain’s Log minus threats from alien critters. It wasn’t until businesses realized the value of professional blogging Read More

These 7 productivity tips for social media users can help make your job easier -- every single day. What's your favorite? Read More

With the growth in content marketing comes a growth in the number of people stealing content to use online. Keep your business out of hot water with these 6 guidelines. Read More

It seems like every article you read about professional branding features the same big players: LinkedIn, Google+, Twitter, Facebook and your own blog. Those are valuable for personal branding, true. But a multitude of social networks and tools exist. Read More

A well-defined niche is a must for solopreneurs. When you have a niche you know who your ideal customer is. You understand their wants, needs. You are able to develop products and services that meet their needs. Read More

Want to add some extra staff to your team for the holidays? Here are some ideas that can help you add new people to your team. There are even some unconventional ideas that you'll love. Read More

ABC's Shark Tank provides a weekly education on how to successfully sell your product to high-profile prospects. Believe it or not, we can take away many sales lessons from these success stories. This post identifies the top 5 most successful Shark Tank companies and what we can learn from them. Read More