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EGO NetCast in 3 minutes.

Three things happening in February and March:

Business Idea: Brother Office's contest, Back to Business. #BrotherBackToBiz
New Media: Podcasting at Social Media Club Gothenburg's event on February 28. #smcgbg
Good Life: WebCoast potluck conference, March 14 - 16. # Read More

This is an issue that has received a great deal of attention over the last month or so. Ever since Matt Cutts' article 'The decay and fall of guest blogging for SEO', marketers and webmasters have been scrambling trying to figure out whether there's still a place for guest blogging in their marketi Read More

One of the debates raging right now is whether or not a college degree is worth it. It’s not really about whether a higher education is worth it, and more about whether or not it’s worth it for you.
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Despite the polar vortex and its negative effect on small businesses, loan volume is up from this time last year according to a Reuters report, which is a generally positive economic indicator. Small business owners should begin to feel out what to expect from their target demographics for the next Read More

I believed that there were obstacles hindering my business growth, the most unlikely situation showed me different. Too often we believe we are faced with roadblocks when in fact it is either fear or our own excuses holding us back. Read More

In case you are not familiar with this social giant then check out this chart created by milestoneinternet that emphasizes why GPlus should be a core part of your marketing strategies in 2014, and also offers some basics and best practices of G+ with some key performance indicators to measure your Read More

Are you in the process of optimizing your landing page and wondering if you’re missing anything?

You know that it can sometimes be the smallest variables that make the biggest difference in landing page optimization.

So here are a few of those small optimization details that can make the diff Read More

I think that all of us has heard the saying “know thy enemy.” That is a good saying to remember in terms of marketing. Good saying. You may have lots of enemies until you scrutinize them. Read More

It is not uncommon for multiple generations to work side by side nowadays, and as workplaces become more mixed in terms of generational demographics, it can help small business owners to have a little perspective on managing positive relationships between them. Read More