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Google AdWords are a powerful tool in online marketing. You can run incredibly complex highly-targeted, low cost, high conversion campaigns.

As a small business marketer, though, they may seem like a daunting venture.

Before you break out into a sweat, start with a bit of planning. Here’s 10 Read More

How often does your business have an opportunity to increase bottom-line profitability, improve customer retention, and generate positive word-of-mouth with a zero-dollar investment in marketing or advertising? Here are five tips to help you reduce refunds in your business. Read More

These days, creativity is a more essential skill than ever. Learn what you can do to foster creativity in your employees to grow your business. Read More

Here is a seminar that is geared towards women business owners. Now, they can work together with fellow women entrepreneurs and learn more about financing their business. Read More

Western Australia offers investors a vast array of energy and mineral resources, is well-known for its fish and food production, and provides service industries for those commercial sectors that are both up-to-date and very efficient. Read More

Are your bulk email marketing campaigns not getting the opens you had hoped for? Review these email tips to improve the open rates for your campaigns. Read More

Want to create a juicy, eye-popping blog post title that compels readers to pay attention and take action? Grab this 3-step formula to craft a perfect headline every time! Read More

Google Authorship is considered a must-do marketing tactic, especially when it comes to visibility in search results. Don't have a blog? Don't have a Google presence? Don't want to link a personal profile to your business? I have the details of what the deal is with Google Authorship in this post… Read More

Google AdWords rules the world of online advertising. But how much do you know about, really?

Did you know:

Google gets 95% of its revenue from advertising
An ad in the first position gets and average click-through-rate of 7%
For every $1 spent on Google AdWords, the average business genera Read More