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Marketing opportunities for small businesses seem to change every year. It’s not smart to keep doing the same tactics year after year – you have to add new ideas into the mix to keep up with evolving opportunities and trends.

Whether you are building your marketing plans for the New Year or look Read More

If you are a small business that is weighing the advantages of advertising versus public relations, there are some compelling reasons for making PR a cornerstone of your organization's strategy of growth. Read More

Ready to hire a PR rep? Stop what you're doing and read this first. Learn the right questions to ask and what to expect to ensure you get the best ROI. Read More

How often are your decisions based on a gut instinct? Applying some structure to the way you make decisions can make a huge difference on your business's path to success. Read More

A good SEO campaign uses pre-planned content to meet the goals of the shopper, the company and the SEO campaign. Read More

So now that you have an app idea, I’ve put together this list of 10 articles that will help you to go from idea to a mobile app, live in the app store. Read More

Are you looking to enhance your website? Or do you just want to make your site more easy to find? Either way you’ll want to check out these free WordPress plugins for Google integration. Read More

Why the location of your small business is critical to its success and shouldn't be ignored by entrepreneurs in the startup planning process, whether you're a bricks and mortar operation or an online-only business. Read More

As the new year approaches it's beneficial to review your HR management practices, your performance, and your department's needs and accomplishments from the previous year. It is also beneficial to look ahead at changes and trends that will directly impact your performance going into the next year. Read More