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Depending on your business goals, a healthy growing Facebook community can be an important part of your strategy. This is not to say that your success should be measured only from the standpoint of the number of followers on your page or that the number of "likes" or other social validation your pa Read More

By Eileen McCabe of The Ahain Group

The future is exciting for Google+ as it’s parent Company Google Inc. concentrate on the Social sharing and recommendation platform; combining their leading online search expertise with the creation and publication of rich content that will re-invent search on Read More

The Facebook marketing game has changed. It's getting more and more challenging to leverage this free social media channel... without paying. What your small business needs to know. Read More

To track how well you interact, you can use a Twitter monitoring app. Mentionmapp is one such app that generates a nifty-looking graphic of your conversations, replies and retweets. Read More

Google+ is the social networking platform that can't be ignored. With over 100 million active users and a growing list of the benefits it's time for you to jump in and take advantage with these tools, tips and strategies for success. Read More

How many tweeps could handle? Is the magic number 150 (Dunbar's number)? Could it be a good idea to try to increase the amount of people you are following on Twitter, or am I on the "wrong" path... Read More

Here are at least 6 things you thought about social media, which are plain wrong... Customers aren’t there, Social media is another “media” to get business ... Read More

Shelley Roth of Springboard Social Media explains some of the recent changes to the LinkedIn Personal Profile layout. Read More

Nonprofit marketing got a lot more complicated over the past decade as we evolved from Web 1.0 (internet) to 2.0 (social media) to 3.0 (mobile). Too many nonprofits still view the technology as largely disruptive, and potentially unnecessary [is someone in your organization still calling this a ‘fa Read More