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Update your LinkedIn profile with images and video. Avoid the Google spam penalty and think carefully about adding Google comments to your blog. Read More

The business practice of product placement in the movie industry has grown in the last decade. With audiences increasingly annoyed, are advertisers taking things too far? Read More

When you have an engaged group of customers and prospects who want to hear from you, getting the word out about your business, your services and your offers is much easier. However, people change email addresses faster than hairstyles these days (industry averages say that you will lose one-third o Read More

Find out what are the bad elements that you should remove from your blog right now. A clean and professional blog design alone converts. Read More

LinkedIn introduced the exclusive "Influencer" category in late 2012, enabling professionals to follow the thoughts of the world's leading entrepreneurs, executives, philanthropists, and politicians. The feature has since seen huge success – just look at Bill Gates' first post, which received 1 mil Read More

Whether you work with millennials or they're part of your target demo, add Marketing to Millennials to your must-read list. Zena Weist explains why. Read More

Your website's loading speed doesn't just matter to users--it's important to Google, too. WordPress users, try adding the GTMetrix plugin to your site. Read More

Findings lets you highlight, save, and organize quotes from digital texts into personal collections. Read More

Sleepy’s tagline is “For the rest of your life.” FedEx’s is “When it absolutely, positively has to be there overnight.” Ivory Soap’s is “99.44% pure.”

A great tagline communicates confidence to customers. It sets expectation. It is a concise way of saying what your customer will experience. Read More