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Brand advocates are people who talk favorably about a brand or product on their own accord. They are generally customers who were highly satisfied with a product or who've experienced excellent service from a company. Advocates pass on positive word-of-mouth about the brand to people they know. Read More

Just like with exercise, consistency is the key to keeping your marketing in shape -- you've got to run your marketing and not just take it out for a stroll. Here are my top 3 ways to get your marketing back in shape. Read More

By following a few simple steps, small business owners can turn a disgruntled customer into a brand champion. Yaniv Masjedi offers four tips to turning around a negative situation. Read More

Small Business Trends has gathered 25 tips on using Instagram for your business. Thanks to Greg Fry, Founder of Careers Coach; Sharon Hurley Hall, Professional Web Content Writer and Blogger; Carla Mai Froggatt, digital marketing manager for Steel City Marketing; Genia Stevens, President and Chief Read More

Are you taking a look at your mobile shoppers? You should. Did you know that mobile traffic contribute a lot to online sales? Here's how you can delve into this matter. Read More

If you're looking to create an infographic for your own business, or for one of your clients, Julia Borgini tells you how to create a great infographic that will be shared EVERYWHERE. Read More

HootSuite's solution to potential security issues due to third-party website vulnerabilities was brilliant. As a HootSuite user, it's important that you're aware of these measures. Read More

The standard sales techniques are dead thank god! I go way beyond that and reveal a style of doing business that works so well it's like skating easy natural and great fun.



Let's face it, most of us cringe when we hear the word sales. We can feel pressured and nervous, our heart beats a lit Read More

How to Incorporate Twitter into Your SEO Strategy : If you’re already an active Twitter user, take a good look at your current practices and apply them to your SEO strategy. For those of you who haven’t yet created a Twitter account for your organization, here are a few tips to use as guidelines wh Read More