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Using LinkedIn to build professional connections can be a powerful tool in your business arsenal. LinkedIn boasts millions of members, and your profile on the site has a huge array of ways to showcase your professional talents and accomplishments. Read More

More than anything else, great storytelling differentiates successful content marketing from noise. Here's a great example repurposing The Beastie Boys Song, Girls, and incorporating a Rube Goldberg machine in a fun video for building block toys for girls.
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A Facebook holiday promotion is a fantastic way to attract a lot of new attention, and even to revitalize an existing base, and it doesn't even take a lot of effort on your part. Above all, you just have to show a little holiday spirit, Scrooge. Read More

I don’t know about you, by I am in Big Time Denial that Thanksgiving is next week. Which can only mean one thing: Small Business Saturday is next weekend. Yep, I know, it snuck up on me, too. If you’ve been too busy to plan your Shop Small strategy, take heart. It’s never too late. (Actually, it wo Read More

I thought I would share some of the tools I have found helpful in managing larger writing projects, doing research and simply items I use in my day to day. Some of you may have heard of some of these, but I will bet there is at least one little gem in here for everyone. Here are 10 tools to up your Read More

We all know what social media is but do you know what good social networking consists of? My guest today is sharing the 11 essentials you need for social networking.

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“Knowing what you know now, what would you tell your younger blogging self on day one?”
My hope is that their message, borne out of their experiences, can help provide some guidance for you. This collection of bloggers run the gamut, from those who are in their first or second year of blogging to Read More

In this edition of the Blogger Interviews Series, the tables are turned and I’m the one answering the questions this time. When long time blogging friend Mitch Mitchell of I’m Just Sharing asked me to sit down and chat with in a Google+ HOA Read More

In the modern digital age, with information available at just a moment’s notice, the online reputation of your business means everything. Online reputation management is a vital step in ensuring the success of your business. Read More