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The Cost of Mediocrity is huge. This article picks up on the theme articulated in Seth Godin's new book - The Icarus Deception. Why is flying too low risky? From the CEO, right across the organization we can choose to create our best art, our best work, or we can get by, make do. But the opportunit Read More

Everyone and their grandmother knows how blogs, Facebook, Twitter, Etsy, and Pinterest connect people who monetize their hobbies with the rest of the world.

Here are 27 other tools that make things so much easier. Read More

We don’t talk about breaking up with clients very often.

For those of you that are still in the process of becoming a copywriter or getting your first client, don’t let this scare you.

We don’t talk about it often because it doesn’t have to happen often.

The truth is that businesses grow. Read More

For anyone following small business news in Ireland, it seems like the deck is stacked against them. But there are beacons of support throughout the country and one such is the Small Business Advice Programme. In this interview, John McSweeney, project manager, tells us about this business support. Read More

Starting and managing a successful small business takes time, energy, money and a HUGE commitment. But the payoff can also be HUGE, in terms of personal accomplishment, satisfaction, happiness, and M0NEY! So just how committed are you?

Here’s 10 questions to help you find out:
Read More

Nellie Akalp of CorpNet.com shares how to set the right kind of business goals in 2013 in this GalTime post. Read More

Securing small business financing can be challenging. Whether you are just starting out or looking to grow, banks and lending institutions can be rigorous in their lending review practices. So what are lenders looking for in a potential loan applicant? Here’s what you need to know. Read More

Are you committing pinterest faux pas without realising? Your professional image and your pinning effectiveness could be damaged if so. Here's 7 tips to ensure you are aware of how to pin correctly. Read More

Keeping in mind the Euro zone debt crisis and the American economic condition, the business organizations are going through tough conditions as they’re aren’t able to stay out of the debt burden. Managing business finances amidst the economic meltdown is pretty tough and more so when you have incur Read More

Last week the web was buzzing with news about “Bob” who was caught outsourcing his job to China and paying someone less than a fifth of his salary to get the job done. The interesting insight is that “Bob” had always received amazing performance reviews for his work over the past several years and Read More