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Raven Tools recently published a resource that looks at 28 SEO Metrics and how to use them to communicate the success of marketing campaigns – and thus, the value of your work – to clients.

Next, we wanted to get some different views on the topic. We asked 16 marketers from all industries and wa Read More

The last 12-18 months have been particularly interesting for buyers of domains which are purely focused on instant SEO benefits: it’s getting harder to balance an instant fix of traffic and a long term business model if built on a house of cards. Read More

Earlier this month on the 11th of April a large scale brute force attack was staged focused on vulnerable WordPress blogs using 90,000 strong botnet. The attack was focused on hacking WordPress websites that have not changed “Admin” as their username, the problem is that “Admin” is the default use Read More

Every now and then people quit blogging for various reasons, but only a few decide to make a genuine comeback to blogging.Making a comeback to blogging after a lengthily absence is like starting a record from the halfway point; Read More

Building long lasting customer relationships is essential to the health of any business. In part one of this series, I shared tips on how to build long lasting customer relationships, starting with managing expectations and encouraging participation from the very beginning. Here in part two, we del Read More

Research shows that happiness drives success, not the other way around. Here's how to keep your spirits high in the midst of stress, rejection and failure. Read More

Content marketing has become extremely important for any business. But those who think of it as a quick fix bringing quick results will find themselves disappointed. Content marketing requires a more long-term approach when thinking about how to define your brand and position your business for an o Read More

We cannot deny that Pinterest is here to stay - and keep making a strong impact for small business. Here are 10 guides to using Pinterest - in infographics. Read More

Learn how to increase Twitter engagement and followers with Nestivity, the Twitter tool that turns your tweets into conversations. Read More

Google Reader is shutting down on July 1st. Find out which web-based RSS readers will make great Google Reader alternatives. Read More