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When starting out with your content marketing plan, you need to focus on a centralized set of topics and keywords.

With recent Google updates, the search volume data of typical keyword research tools aren’t as accurate, but there are other strategies to identify good keywords. Read More

Customer experience has always been an important component to business success but even more so in today’s wired, interconnected world. Companies need to differentiate their business from a noisy marketplace that offers near identical products and services everywhere. Better technological advanceme Read More

Are you looking for ways to enhance your social media marketing?

Do you want new tools to simplify your marketing tasks?

We asked a group of social media pros for the hottest social media tools they use today. Read More

When I realized I’d had enough of working for someone else, it hit me between the eyes – BHAM!

I was at 35,000 feet coming back from a month in Miami, where I had been working alongside the last ever person I would call ‘Boss’ (except the wife, obviously!). Deep down he was a nice guy.

Howeve Read More

At law, a company is a separate and distinct legal entity from its owners and controllers. As such, the company is responsible for the payment of its debts.

A director has no personal liability for company debt however, the protection of a company structure is often signed away to supp Read More

In my years of mentoring entrepreneurs, a problem I have seen too often is low self-esteem, and over-compensating through arrogance and ego. These entrepreneurs find it hard to respect customers or team members, and their ventures usually fail. As a team member, low self-esteem leads to low confide Read More

As you put together your team for building your business, it can be a bit of an awkward conversation to sit down and start doling out ownership of a company that doesn't exist yet, especially if you have personal relationships with the people you're founding with, but it's vitally important that yo Read More

Whether you run a brick-and-mortar location or operate exclusively online, eCommerce can help your small business expand your customer base, increase visibility, and boost profits. But there’s more to eCommerce than setting up an online storefront and hoping that people will buy. Read More

Guest posting and SEO are pretty much the de facto traffic generation methods taught to bloggers. But, are there other ways to go about it? Yes... Read More

As you consider a career path, whether you are looking for your first-time career, or whether you are trying to reinvent yourself for a better life experience, here are some questions you can ask yourself: Read More