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National and local marketing experts are constantly faced with the same challenge. However, while most marketing experts understand the value of SEO, there are still many out there who don’t know exactly what SEO is, let alone how SEO tactics can drive returns. Read More

If you want to influence events and other people, you need to first control yourself. If you cannot control yourself, you won’t be able to control anything else. Leadership starts with developing more self control... Read More

One of the best ways to convert strangers and fans into business prospects online is by using landing pages, yet studies show that many businesses still aren’t using them. As a matter of fact, the time to learn how to use landing pages is right now and here's why. Read More

Advertising lead generation is just like any other B2B marketing process. It needs to be done fast. However, don't be too reckless in in gaining speed. Speed is good but it can lose its value when misdirected. That's why in racing, speed must be paired well with control because the track always has Read More

Schools are out for half term, so there is no better time to brush up on social media for schools and improve communications with students and parents alike.

Since I wrote my original social advice blog series for schools (links), the use and importance of social media by schools and colleges re Read More

Find out what, why, where, and how of Twitter Lead Generation cards and start using them in your marketing strategy! Read More

Find out how John Mueller's recent announcement of Google Authorship and mark-up cancellation will affect your business's internet marketing strategy. Read More

This article uses Scotland as a kind of case study for highlighting five ways consumers can find reputable wardrobe companies particularly on the Internet. All the solutions provided are applicable to pretty much any location and readers can learn a lot from this post by applying it to their indivi Read More

The act of blogging has been increasing steadily since the advent of the Internet. This article suggests ways businesses can promote themselves via blogging. Read More

A lot of businesses today are faced with a dilemma on whether they should hire a copywriter to produce quality content for their websites or not. This article takes a careful look at the situation and address five important reasons why you should seriously consider hiring someone to write content f Read More