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When it comes to advertising on the internet, Google and Facebook dominate. As a result business owners are likely familiar with the ad options each have to offer — but which is ultimately better? Read More

Not all franchise opportunities are created equal. Getting started with a franchise opportunity might seem like the easier path to small business success and performance, but you should be aware of these key points before making the investment. In addition to the details, a wide angle view of the e Read More

Starting a small business often involves overcoming a big learning curve. Because of this many entrepreneurs may be wasting time and money by simply not running their businesses as efficiently as they should. However, by knowing where in your operations to look, you could correct the problems and h Read More

A new patent granted to Apple suggests that the tech giant could be working on a waterproof smartphone. Currently, the company doesn’t offer any waterproof models, while one of its main competitors, Samsung, offers three.
But keeping up with the competition likely isn’t the only reason Apple is wo Read More

Social sites like LinkedIn are great for making connections and getting in touch with potential partners and prospects. But if you prefer to communicate with those connections directly via email, you might find it difficult to get in touch.
If you’ve ever spent a significant amount of time searchi Read More

The internet gives entrepreneurs more outlets than ever with which to promote their businesses. As a result business owners should stop thinking in terms of print ads and 30-second TV spots but instead start looking at providing relevant to potential customers. Today small businesses have a lot to Read More

With the 2016 election heating up many entrepreneurs may begin feeling pressure to voice their political opinions. But could taking a stand on the issues be bad for business? Read More

Snapchat has always been a perfect example of the Silicon Valley mantra of growth first, monetization later. And now, four years after the app's launch and with users watching 10 billion videos every day, the company is focusing harder than ever on revenue, launching a clutch of new products for ad Read More

Advertising on social media is a powerful and cost-effective options for entrepreneurs looking to expand their customer base. However many business owners make some simple mistakes that can severely hinder their campaigns. Here are a few common pitfalls to avoid: Read More

By now most entrepreneurs realize the importance of utilizing social media. Unforunately using social media well is easier said than done. Now Twitter has released a new set of tools called Dashboard that allows small business owners to make more of the platform and understand what techniques and c Read More