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Unless your business is booming simply by positive word of mouth or being in the right busy location, it’s necessary for your local business to have a search engine presence. Read More

I wonder how many questions we all ask every day? I imagine it must be quite a lot. From ‘how are you?’ to ‘do you like this song?’, ‘would I want a link from this site?’ to ‘would you like to sign the deal?’. We are inquisitive and would never succeed in anything if we didn’t ask questions. So I w Read More

Crowdsourcing interests me for many reasons, not the least of which is that it’s a great way to get multiple people to promote content (yes, I’m always thinking about that.) Some of my favorite evergreen content pieces have been crowdsourced and I’ve noticed that when I search to see what’s recentl Read More

Guy Kawasaki is an all around self-promotion king. Our Q&A interview with Guy answers what marketing practices he thinks works best for new startups Read More

One of the best ways to build inbound links and generate traffic to your site is to write useful content that can be published across the web. Blogs are great places to publish this content. Read More

Having a good blog readership is a great source of encouragement and motivation for every blogger; A blog without readers is just a mere waste of time for the blog owner because there is no significance of spending your time and intellect on writing posts that no one will read.
Therefore it Read More

Here are at least 6 things you thought about social media, which are plain wrong... Customers aren’t there, Social media is another “media” to get business ... Read More

Brands that learn how to evolve their approach to SEO and content to fit this new world will emerge on top. Here’s how to take an SEO perspective on content and merge it with content strategy, editorial, distribution, and planning. Read More

Nonprofit marketing got a lot more complicated over the past decade as we evolved from Web 1.0 (internet) to 2.0 (social media) to 3.0 (mobile). Too many nonprofits still view the technology as largely disruptive, and potentially unnecessary [is someone in your organization still calling this a ‘fa Read More

Split testing your social media updates. Learn how to split test tweets to improve your Twitter marketing results and use this tactic on other social platforms Read More