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There is reason to be hopeful about leveraging your existing Google+ presence. In this article, I outline seven ways to use your Google+ presence to promote your business. Read More

Sometimes working in marketing is a thankless art. Your friends think you spend all day drinking coffee and you might have to work with some real weirdos. With more than two years working in digital agencies under my belt, let’s take a look at 23 things you learn working in content marketing.

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To help we’ve put together our favorite content marketing apps to help you craft the best editorial and get it seen by the people that matter to you business. Read More

Do you wish you had a better way to answer the question: : "So what does your business do?" Most people tend to introduce themselves based on what they do. The problem is that it doesn’t tell the listener what makes you stand out. So don’t start with your title. Answer this question instead: Read More

In this episode of the Ms. Ileane Speaks Podcast, I share some tips and tactics that can put you on the right path so that you can start getting the visibility you want for your YouTube channel. So today, I want to do Part One of a series I’m going to call: YouTube 101 – Your Path To A Better YouTu Read More

As a startup advisor, I see many aspiring entrepreneurs whose primary motivation seems to be to work part time, or get rich quick, or avoid anyone else telling them what to do. Let me assure you, from personal experience, and from helping many successful as well as struggling entrepreneurs, that st Read More

As entrepreneurs we experience both the successes and failures associated with being a small or home business owner. Much of what we know and implement comes from our list of "hard knocks". Here are 13 "take aways" from many years as a business owner. Read More

For most businesses, social media marketing is something that shouldn’t be ignored. Depending on your audience, there’s generally a social media platform that actively engages with them, and offers a channel for you to engage with them, too. While finding a platform is only half the battle in conne Read More

Jeff Sieh has become the embodiment of manly pinterest pinning, and it's fascinating to see how he got there, and his secrets for success. Read More

Every entrepreneur is quick to tell friends and potential investors about his or her vision of changing the world, about all the customers who have expressed an interest, and about all the other investors who are lining up to get a piece of the action. As an angel investor, I really prefer to hear Read More