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In 2014 we’ve already seen some shifts and trends with social media, and looking into the future thisiscommon created an inforgraphic on what they think is next to come in social during 2014. Read More

Most entrepreneurs struggle with financial projections, not wanting to commit to numbers they can’t deliver, and having no clue what investors might consider reasonable. However, making no projections, or non-credible projections will get your startup marked as unfundable. I recommend a simple set Read More

Business owners are often work-a-holics. We get sucked in to our work and can't turn it off most of the time. Here's how I put limits around my work so I don't burn out, or let it affect my health and family. Read More

Facebook to shut down like-gating, what marketers need to know, and do to make sure you’re ready.
There was a lot of discussion last week about Facebook and its decision to spin off messaging to a separate and dedicated mobile app.

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Infusionsoft’s Small Business Market Survey shows four distinct types of small business owners. Which are you selling to? Read More

Knowing what's being said about your brand online is half the equation. What you do about it is the rest. Read More

With companies focusing so much on platforms like Twitter, Facebook, and LinkedIn for marketing, customer service, sales, and even human resources, having social media skills is becoming a requirement for staff. Today, employees are expected to be more multi-faceted and have a wide range of skills. Read More

While the dog days of summer are still upon us, the crisp hint of fall is on the horizon and once that train starts, the holidays will motor our way in no time. Here are some hot tips to start planning a business holiday party – today. Read More

Part of the joy (and sometimes dissatisfaction) of running a small business is there there's always room for improvement. This tutorial explores a process for identifying areas that need improvement. Read More

Five experts debate return on investment for small business digital marketing. This video is part of a one-hour digital marketing debate and Q&A from The Pitch in association with Constant Contact. Read More