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What's the best social media advice we can give? Know when it's time to let someone (capable) handle your social media accounts for you. Read More

An established brand identity can make the difference between a profit and a loss, so here are four ways of using technology to leverage your brand story. Read More

The artificial intelligence era… It’s all about embedding human smarts in machines.

Facebook chatbots are one application of this revolution, as they rapidly gain popularity and provide a new tool for marketers to leverage. These chatbots are the incorporation of automatic chatbots within Facebo Read More

No matter what your niche or marketing style is, there is no question about the fact that you need to be able to determine your target audience. It allows us to find the right prospects, build a loyal customer base, and increase web traffic. Read More

As a beginner to content marketing one of the best ways to market a blog or website is to guest post. It is a great way to build traffic and to grown an audience especially if you don’t have enough money to advertise, promote or distribute your work out to thousands upon thousands of people via soc Read More

Productivity is great. The more productive you are, the quicker you work. The quicker you work, the more you get done. The more you get done, the better you’ll feel about the time you’ve spent and the more important you’ll become to your team or company. Read More

The social media strategist and expert, Neal Schaffer, gives priceless advice on how to do more with your business's Twitter marketing efforts. This is Part I of my interview with Neal Schaffer. Stay tuned next week for Part II with more useful tips for Twitter marketing. Read More

With the recent changes being made to AdWords, specifically the keyword function, now more than ever is the time to freshen up your understanding of CTR and acknowledge the impact it has on site performance. Check out these tips and learn how to entice clicks that will drive your site’s CTR. Read More

When it comes to grabbing audience attention on social media, technology, along with the shorter attention spans of users in general have made it ever more difficult.

For this reason, marketers and social media content creators alike have to use the best types of content to maximize the effect/e Read More

Content curation in the modern digital world is the art of combing through the vast amount of content available on the Internet, sifting out the gems that will interest a particular audience, and then investing time to create an attractive and meaningful presentation of that information. Sounds eas Read More