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Ideas for email marketers to make the most of their message as new services emerge making it harder to reach subscribers, risk being ignored, or flagged as spam. Read More

The web just keeps gaining significance in the world of small business and it’s no longer enough to think about your web site as your web strategy. Read More

There was no commercial internet in the 80's, but that doesn't mean that we can't reach into the recesses of our past to see that, everything we know now about SEO, we already knew back then. How? From the greatest, most magical music of all time: 80's hair band glam rock! Read More

Search Engine Optimization is a long-term investment. It can take months before SEO efforts move your website into the desired top search rankings. So, how do you know if you’re on the right track in the meantime? What metrics can you use along the way to determine what’s working, to keep you mo Read More

What you might be forgetting is that you are your best asset. Your ability to earn money is one of the best assets you have, and one that you should be cultivating. Read More

Focus Groups are one of the fastest ways to improve your Marketing Plan and gather data about your target demographic audience. You don’t need a large budget to do this. Indeed, most of the Audience Analysis demographics we capture are performed in small focus groups with 5-15 people. Read More

By Maria Valdez Haubrich Is your business looking for growth capital in a tight economy? A Small Business Administration (SBA) guaranteed loan could be the answer to your problems. The SBA doesn’t directly make loans to small companies, but it guarantees a certain percentage of a loan that is made Read More

Many businesses struggle at startup because they are imitating everyone else. Rather than just doing what everyone else does, develop your business by mixing and matching services, customers, and delivery methods. Read More

One way to draw in a customer and keep the current ones happy is to constantly be creating something that is truly unexpected. To capture the unexpected for your business here are 5 rules that you should consider. Read More

What does the web offer an entrepreneur who knows she can sell the finished product online, but needs to figure out how to have the product produced before that can happen?

As it turns out, plenty. Read More