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Will Instagram and social media take the blame for people starting a riot in the second largest city in Sweden? As a social media evangelist living in Gothenburg, I am sad to see how irrational behavior is spreading on the Internet and then into an aggressive street mob. When will the journalists o Read More

The federal government offers many tools to help small business owners understand their markets, but where do go to find that data, and how do you use it once you’ve got your hands on it? Here are some tips for finding data you need and translating it into information you can use in a business plan Read More

Fast forward to the present, TV and print advertising is still common but the ever evolving technology has changed some rules and methods of advertising. Thanks to the internet and the introduction of new technology, the world has become smaller and simply relying on traditional advertising isn’t e Read More

A tribe is a group of people connected to one another, connected to a leader, and connected to an idea, per Seth Godin. Launching such ubiquitous tribes these days is as easy as starting a blog / website, creating a Facebook Page, signing up for a Twitter account, or creating a Meetup Group. Read More

Here's why you can no longer afford to leave visuals out of your social content strategy ... and how you can get started today. Read More

What if you could bring out the best in your employees when business isn’t so good and not only boost the bottom line but also boost employee moral? You can with these 7 simple steps. Read More

Getting negative feedback on review sites doesn't have to mean bad news for your small business. Anita Campbell explains why negative reviews can help you grow. Read More

After the holiday surge is over, many businesses enter the new year with a decline in sales. But fear not, you can ride that holiday wave well into 2013. How? Read More

We’re seeing startups and services that by far exceed the measurement ‘cool.’ Our measurement scale—and thus, our expectations—continue to rise as new ideas push the boundaries. Read More

Increasing your marketing efforts into different channels enlarges the approach of your business. Do not think of mobile marketing as a substitute for email, or that one is better than the other. Think about your message and select the best medium for it. Read More