Given predictions that driverless cars will go mainstream by 2025, it's time for marketers to start thinking about how automobiles can be used to market media to consumers. Imagine placing a digital note for consumers as they drive by your small business and remind them to try it out.
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Put Your Brand In The Driver’s Seat: Autonomous Cars And The Future Of Marketing
Posted by brainvine under MarketingFrom http://www.huffingtonpost.com 2597 days ago
How These Sister Entrepreneurs Support Veteran Employment While Transforming Fatigues Into Fashion
Posted by brainvine under StartupsFrom https://www.freeenterprise.com 2691 days ago
This company, run by two sisters in the military/from a military family, takes surplus military material and upcycles it into clothes, bags and accessories. They discuss how their business model empowers entrepreneurs and what it's like working with one partner who is sometimes deployed.
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Financial Fixes That Can Turn on the Cash Flow Spigot
Posted by brainvine under FinanceFrom http://ftijournal.com 2771 days ago
When working capital dries up, panic sets in. Often there’s a mad scramble to find any available source of cash. Instead of panicking- here are 6 proven ways to improve working capital management quickly that can also lead to sustainable results.
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Team USA’s New Olympic Training Partner: Innovative Startups
Posted by brainvine under StartupsFrom https://www.freeenterprise.com 2809 days ago
A look at 5 innovative tech companies partnering with Olympic athletes to bring them the next level of training. From futuristic headsets that use electrical pulses to boost performance during training to a video app that lets users record their sessions and review them like a coach would.
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IP 101: What you need to know about intellectual property
Posted by brainvine under LegalFrom https://www.freeenterprise.com 2914 days ago
While stronger intellectual property laws are garnering bipartisan support (like the recent Defend Trade Secrets Act), the issue of copyright, patents, and trademarks still remain unclear to many Americans and small business owners. Here's an IP 101 breakdown to get you up to speed.
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The Three Secret Elements Of Staying Motivated At Work Every Day
Posted by brainvine under Self-DevelopmentFrom http://www.fastcompany.com 2977 days ago
A rundown, by best selling productivity author Daniel Pink, of the 3 ways to stay motivated at work, everyday. From establishing a productivity ritual at the end of the day to take stock of all the work you've done to outsourcing your performance reviews- these tips will help keep you on track.
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The 25 Best Free iPhone Apps For Business
Posted by brainvine under ResourcesFrom http://www.fastcompany.com 3006 days ago
A look at the 25 best, free iPhone apps that can help your business run smoother. From Evernote's scannable feature that lets you eliminate the paper-waste trail to streamlining minute-taking during meetings to tools to help you make better marketing videos- a nice rundown.
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Why Relational Intelligence Gives You A Competitive Advantage
Posted by brainvine under ManagementFrom http://www.fastcompany.com 3066 days ago
Pure IQ is no longer a competitive advantage! Most of us focus our conversations on the knowledge we have to share and our measurable core competencies. However, to be a true leader, you have to learn to be present and connect in the midst of tasks (to have relational intelligence).
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5 Tips for Marketing to Conscious Consumers
Posted by brainvine under MarketingFrom http://www.entrepreneur.com 3068 days ago
With do-good mentality on the rise, it's important for marketers to understand the evolving customer decision-making process. Here are 5 tips about what it really takes to market to conscious consumers.
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5 Reasons Millennials Aren't Answering Your Phone Call
Posted by brainvine under ManagementFrom http://www.inc.com 3082 days ago
You shouldn't be surprised that Millennials won't answer the phone. However, their excuses might surprise you. From being viewed as presumptuous to ineffective- a break down of why your text/email might be better received
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