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In recent years Facebook has become a major advertisement platform. It has one of the largest numbers of users in the world and thus a very broad reach. However, posting something about your business or brand does not necessarily mean that you have nailed it at advertising. It requires strategy and Read More

One area that has always been a vocal point of SEO is content marketing. Everybody knows that regular content helps SEO and that a flurry of blog posts can increase website traffic in the short term. Digital marketers have been raving about the value of blogs and news pages for years.

Recently, Read More

Writing a blog might not seem like the sort of thing you want to do for your business website. You might think that your products sell themselves and that you don’t need to waste the time writing articles every day. You might think this, but you’d be wrong and here are seven reasons why your small Read More

This guide is for those which are slightly familiar with SEO concepts, have some time on their hands, and would like to allocate money into something other than online marketing agencies. Read More

The thing which sets guest blogging apart from other marketing methods is its educational value. Well-informed business owners take time out to teach people something from their experience and it makes the community learn something new. In exchange, these writers get links back to their sites and b Read More

Employee background checks are vital for verifying important information about prospective team members and for maximizing your chances of success. Nearly 7 in 10 organizations consider the process so fundamental that they conduct criminal background checks on all their job candidates.

As you be Read More

To get success in business, one must follow some tips or strategies that will help as a ladder to rise in the field of business. The same is for women; they need to apply some tips and marketing strategies that will lead them to achieve the eCommerce platform for their business. So let us discuss s Read More

It’s easy to want to go all out when marketing your small business. The bigger, the better, in terms of launching your small business with an awesome start from advertising, right?

Wrong. Going too big, too fast, and too expensive in the beginning is a sure way to make your small business fail. Read More

When it comes to traditional advertising tracking you are clueless. Right? It happens a lot and there is no shame in that as big data and online advertising tracking tools are making us blind without them. This article explains traditional advertising tracking and why it is easier than you think. Read More

If branding is the collection of all the imagery and messaging of your company, what does it communicate when your business appears on a fake news website? Through both advertising and content marketing, consumers can come to conclusions about the values of your brand. If a brand promotes wholesome Read More