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Arguably the most difficult part of an SEO campaign is the ongoing link building component. It’s a manual, time consuming process to find locations in which to build links. This is especially true now, as the search engines pay close attention to the quality of links as opposed to the quantity ... Read More

SMB marketing budgets, especially for content marketing, is usually pretty tight. I have come across more than a few studies that indicate many B2B SMBs have plans to increase their content marketing budget this year but even then, going from zero dollars to a couple hundred doesn’t give marketers Read More

B2B decision makers are taking advantage of the web when it’s time to research a service or product provider. This means that if you operate a B2B, you need to be active in marketing the business online. SEO is an important aspect of B2B online marketing since one of the first places decision maker Read More

If you’ve noticed a significant dip in traffic to your website that spans a substantial amount of time (more than just a few days or weeks) and you haven’t scaled back any of your marketing efforts and can’t attribute it to external factors like the seasonality of your product or service ... Read More

B2B SEO is a long term process. There really is no other way around it. What you do today could impact the overall success of your website for months or even years to come. That’s why Brick Marketing always recommends our full service B2B SEO clients stick to a white hat SEO program. Read More

Keywords are an essential part of an SEO program. Even if you don’t have much SEO knowledge, this much should be somewhat obvious. SEO is all about improving a search engine presence meaning that you want your site to show up when people insert, you guessed it- keywords ... Read More

Recently I had the chance to interview John E Lincoln. John is the Founder and President of SEO and Social Media at Ignite Visibility, a full service Internet marketing company based in San Diego, CA. John is a frequent guest author on Search Engine Land, Marketing Land and the Ignite Visibility ... Read More

Recently I had the chance to interview John E Lincoln. John is the Founder and President of SEO and Social Media at Ignite Visibility, a full service Internet marketing company based in San Diego, CA. Read More

People are connected to the web 24/7 and the growing popularity of Smartphones and tablets means that people are even connected as they are “on the go”. A business website is an absolute necessity in order to remain relevant in the business world today. Read More

A long time ago I wrote about the SEO hierarchy of needs which is based on Maslow’s hierarchy of needs. Back in 2011 the SEO hierarchy of needs went like this:

Content–> Keyword Research–> Onsite Optimization–> Link Building

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