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If we’re an SEO company, we should be able to answer all of the hard hitting SEO questions- right? Unfortunately that’s not always the case. There are plenty of SEO variables that are simply out of our control so that we can’t give definite answers to certain questions. Read More

B2B SEO is all about content. Creating it, optimizing it, publishing it, sharing it, etc. The content on your website is really just the beginning. In order to be successful long term it’s necessary to follow this process over and over again. Read More

Link building is a time consuming and mostly manual process, so it’s easy to understand why a site owner might jump at every link building opportunity they come across. After all, there is no guarantee they’ll find another one any time soon and more links is always better, right? Wrong! Read More

Social media and SEO shouldn’t be handled in separate silos since the activity of one affects the other. The search engines rank web content partially based on its “trust” which can be conveyed through social media. Read More

Recently I had the chance to interview link building expert Julie Joyce. Julie owns the link development firm Link Fish Media and is one of the founding members of the SEO Chicks blog. She is also a frequent contributor to the Link Week column on Search Engine Land and writes for other ... Read More

“It’s all about who you know.” Sound familiar? The connections that you have with other people no doubt make a huge impact on every aspect of your life, but this is often a phrase that is used in the business world. Read More

A few weeks ago one of my SEO clients came to me and mentioned that over the years he had purchased a handful of domain names that he felt were great domains to have in his industry, but he had never really bothered to do anything with them. Read More

B2B link building can be a very time consuming process. After all, even with all the link building tools out there much of researching, finding, creating, building, and outreaching components of any link building campaign are still manual. Read More

Content creation is one of the most difficult aspects of B2B SEO, but it’s also the most necessary. An SEO campaign that has a strong content foundation is going to perform much better than one that doesn’t. Read More

In case you haven’t already heard, the Google Penguin 2.0 update went live on May 22nd, 2013. Matt Cutts, head of Google’s Webspam team, made the official announcement on his personal blog. Read More