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Always backpedaling. Feels like you’re not getting anywhere. Project is stalled, things don’t get done, and you’ve never worked harder or been more tired in your life. It’s a complete trap, and you’re stuck firmly in its grip. How do you move forward when it seems you’re standing still? Stand still Read More

Learning to fly was one of the most challenging things I’ve done. First of all, there’s a gravity issue. Which leads to a fear issue. But mainly, I learned about the importance of staying on course. Because when you’re off course, sooner or later there will be a gas issue that feeds the gravity iss Read More

The other week I was in the conference room receiving one of the more common requests I hear: “make the logo bigger.” The client told me that their logo was the most important thing on the page. “Really?” I said, thinking, What about the giant image of your product? The thing that you actually want Read More

When Google announced the end of Google Reader, the resulting discussion revealed two camps: “This is terrible news! I use Reader to find content to share daily!” “It doesn’t affect me. RSS is dead. I use social media as a reader.” The end of Google Reader has revealed an interesting relationship b Read More

Our free marketing guides library just got expanded. Start Writing: A Definitive Guide To Writing A High-Traffic Blog is now available. And yes, you need it. Here’s why. This ebook is perfect for anyone who has a blog or is thinking of starting one. Which is you. It has 14 sections of great free co Read More

Last summer, a college student named Cathryn Sloane managed to point both barrels of Internet professionals’ collective ire at herself through an article she wrote on NextGen Journal, entitled Why Every Social Media Manager Should Be Under 25. In the article, she advocates that her generation learn Read More

If you’ve had a blog for several years, chances are pretty good that you have made changes that have hurt its value in the eyes of search engines. This happens when you: Change blogging platforms. Change blog permalink format. Have changed hosts, servers, or been around long enough to delete posts Read More

If there was ever anyone who knew how to solve a problem, it was MacGyver. With nothing more than a cassette tape and a paper clip, he could pretty much get himself out of any sticky situation. He was a problem solver, and you know what? So are you. We are all in the business of solving our custome Read More

Graduation season is upon us! In the Atlanta suburbs where I live, you can always tell when school is out because the morning commute goes from “mind-numbingly insane” to just “mildly ridiculous.” It’s great! But with graduation season comes a wave of new job seekers hoping to put their newly minte Read More

Prove to me that you’re a writer. Were you thinking of being a guest blogger? A freelance author? Joining a team blog? You need to prove that you can do it, because talk is cheap. The best proof is the actual product: your writing. And the best way to showcase that writing is to take control of you Read More